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Lucia Salmonson Guimarães Barros


Fundação Getúlio Vargas (FGV). Escola de Administração de Empresas (EAESP)  (Institutional affiliation for the last research proposal)
Birthplace: Brazil

She holds a PhD in Management, focusing on Behavioral Studies, from EBAPE - Fundação Getulio Vargas - RJ (2017). She holds a Master degree in Marketing from EAESP - Fundação Getúlio Vargas - SP (2011), a BA in Public Administration (2003) and a certificate in Marketing (2007), all from the same institution. She has teaching and professional experience in Marketing. Her research interests are consumer psychology, decision making and social marketing. (Source: Lattes Curriculum)

Articles published in Pesquisa FAPESP Magazine about the researcher:
Gestores digitales en ascenso 
The rise of the digital manager 
News published in Agência FAPESP Newsletter about the researcher
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