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Consumers' risk and benefit perceptions related to food consumption and the optimistic bias related to chronic diseases development

Grant number: 18/12625-9
Support Opportunities:Scholarships in Brazil - Master
Effective date (Start): April 01, 2019
Effective date (End): September 30, 2020
Field of knowledge:Health Sciences - Nutrition
Principal Investigator:Diogo Thimoteo da Cunha
Grantee:Camila de Mello Marsola
Host Institution: Faculdade de Ciências Aplicadas (FCA). Universidade Estadual de Campinas (UNICAMP). Limeira , SP, Brazil


A change in Brazilian's dietary patterns has been noticed over the last years, an increase in ultra-processed foods consumption alongside an increase in obesity and chronic diseases prevalence. According to population diet studies, the higher consumption of this type of food has been related to a nutritionally poor diet that is also higher in calories and fats. It is possible that the population is consuming these types of food due to the fact that they do not recognize the existence of the risk associated with this kind of food consumption. It is well known that the underestimation of risk leads to a risky behavior, as risk reduction seems to encourage behavior changes. Therefore, this study aims the observance of the awareness of risk and benefit perception of the consumers as far as some foods consumption is concerned and it also aims the investigation of the optimist bias about chronic disease development. The cross-section survey will be composed of individuals between 18 and 70 years old from the city of Limeira, including students from the University of Campinas and members of the population in general. In order to evaluate risk and benefit perceptions related to certain food consumption a seven-point scale (-3 to 3) will be used and as for the evaluation of food choices motivations a model that is similar to the Food Choice Questionnaire (FCQ) will be applied also using another seven-point scale (1 to 7). The optimistic bias will be investigated by using the indirect method in a seven-point scale (-3 to 3). (AU)

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Scientific publications
(References retrieved automatically from Web of Science and SciELO through information on FAPESP grants and their corresponding numbers as mentioned in the publications by the authors)
MARSOLA, CAMILA DE MELLO; DE CARVALHO-FERREIRA, JOANA PEREIRA; CUNHA, LUIS MIGUEL; JAIME, PATRICIA CONSTANTE; DA CUNHA, DIOGO THIMOTEO. Perceptions of risk and benefit of different foods consumed in Brazil and the optimism about chronic diseases. Food Research International, v. 143, . (18/12625-9, 19/10936-0)
MARSOLA, CAMILA DE MELLO; CUNHA, LUIS MIGUEL; DE CARVALHO-FERREIRA, JOANA PEREIRA; DA CUNHA, DIOGO THIMOTEO. Factors Underlying Food Choice Motives in a Brazilian Sample: The Association with Socioeconomic Factors and Risk Perceptions about Chronic Diseases. FOODS, v. 9, n. 8, . (18/12625-9, 19/10936-0)
Academic Publications
(References retrieved automatically from State of São Paulo Research Institutions)
MARSOLA, Camila de Mello. Food choice motives and risk perceptions about food and chronic diseases in the consumer perspective. 2020. Master's Dissertation - Universidade Estadual de Campinas (UNICAMP). Faculdade de Ciências Aplicadas Limeira, SP.

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