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Pedagogical innovations in business schools through active methods and blended learning


One of the factors responsible for changes in society is information and communication technologies, the so-called ICT. With the rise of new information and communication technologies, the traditional model of teaching in which the teacher has an active role (speaker) and the student has a passive role (listener) can no longer meet the demands of the contemporary world and its technologies. Active learning methods and hybrid teaching solutions (such as blended learning) emerge based on the use of technology and innovations in the education sector.This work of developing joint research on pedagogical innovations necessary for business schools in the 21st century permeates these aspects. The project started in 2018, with the insertion of Prof. Pedro Isaías in the context of the FAPESP project that has analyzed the learning strategies used by students in business schools. As a follow-up, the development of activities includes three major dimensions:1) Research activities: a) comparison between the results obtained at the University of Queensland and in universities in the State of São Paulo on learning strategies, active learning and digital technologies; b) analysis of digital and comparative literacies between both institutions; c) participation in meetings of the research group NETS (Nucleus of Studies in Technologies, Modelling and Systems in Administration - USP) and NIPA (Interinstitutional Nucleus of Research in Learning in Administration); d) development of co-orientations on digital educational technologies and digital businesses; e) development of projects to be submitted to international bodies; f) joint paper development with research results;2) Teaching activities, through the offering of courses with the Postgraduate Program in Administration, as well as for professors of the University of São Paulo and other higher education institutions;3) Extension activities: a) creation of a community of practice for improvements in the teaching-learning processes and use of digital educational technologies, including analysis of the impact of this community; b) analysis of the feasibility of creating a central Teaching and Learning unit, through a framework specifically developed for this goal; creation of the Applied Management Advances in the 21st Century (AMA21) International Scientific Conference, as well as other activities described in the presented activity plans. (AU)

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